Clinically effective oral care, for whiter, glossier, healthier teeth with Krush
KRUSH, a leading UK-based oral care company, is proud to introduce the launch of an innovative 6-in-1 toothpaste in an easy-to-use, travel-friendly, tablet format. Redefining oral care, the new product is not only waterless and plastic-free but promises an unrivalled level of convenience and environmental sustainability. With the introduction of the term 'waterless brushing' into the mainstream, KRUSH aims to highlight the eco-benefits and user advantages of minimising water usage in oral care routines. While dentists have long advocated for 'dry brushing,' conventional toothpaste products still heavily rely on tap water, contributing to unnecessary environmental harm. Moreover, traditional toothpaste formulations often list water as the primary ingredient, leading to concerns about excessive water usage and environmental impact.